The Identity of Loyalty To The Surabaya Hero Museum In East Java
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Published:
Apr 26, 2023
Keywords:
Loyalty, Patriotism, Perceived Value, Experience Quality
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Abstract
This research is to look for the influence of loyalty identity in the form of perceived value, experience quality and patriotism in museums that have historical value in Surabaya, East Java. The number of respondents was 160 respondents where respondents before visiting the museum had obtained information through social media. The results of data processing show that all the influence tests are said to be significant, both direct and indirect influence tests. The existence of significant influence test results can be stated that the predictor variable of loyalty can be a good antecedent because it is important to be input for the tourism industry which focuses on historical museums, so that managerial implications can help how to manage and provide satisfaction to visitors so that visitors besides feel the good atmosphere, also get the experience and desire to revisit.
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Copyright (c) 2023 Himawan Sardju; Indrianawati Usman; Sri Wahyuni Astuti
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
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Anderson, L. A., & DeRiemer, A. C. (2021). Preserving a Pandemic with Zoom: The National Nordic Museum's COVID-19 Oral History Project. Collections: A Journal for Museum and Archives Professionals, 17(2), 159–166. https://doi.org/10.1177/1550190620980837
Baird, J. R. (2017). Creating the visitor-centered museum. Museum Management and Curatorship, 32(2), 196–198. https://doi.org/10.1080/09647775.2017.1290321
Breiby, M. A., & Slåtten, T. (2015). The Effects of Aesthetic Experiential Qualities on Tourists` Positive Emotions and Loyalty: A Case of a Nature-Based Context in Norway. Journal of Quality Assurance in Hospitality and Tourism, 16(4), 323–346. https://doi.org/10.1080/1528008X.2015.1016591
Brida, M. and P. (2016). Article information : Understanding museum visitors' experience : A comparative study. Journal of Cultural Heritage Management and Sustainable Development.
Cross, D. (2017). Talking about Social Justice in a National Museum. Journal of Museum Education, 42(1), 32–40. https://doi.org/10.1080/10598650.2016.1271233
Dekel, I., & Vinitzky-Seroussi, V. (2017). A living place: On the sociology of atmosphere in home museums. European Journal of Cultural and Political Sociology, 4(3), 336–362. https://doi.org/10.1080/23254823.2017.1332486
Del Chiappa, G., Ladu, M. G., Meleddu, M., & Pulina, M. (2013). Investigating the degree of visitors' satisfaction at a museum. Anatolia, 24(1), 52–62. https://doi.org/10.1080/13032917.2012.762317
Eggert, A., & Ulaga, W. (2002). Customer perceived value: A substitute for satisfaction in business markets? Journal of Business & Industrial Marketing, 17(2–3), 107–118. https://doi.org/10.1108/08858620210419754
Ewin, T. A. M., & Ewin, J. V. (2016). In defence of the curator: maximising museum impact. Museum Management and Curatorship, 31(4), 322–330. https://doi.org/10.1080/09647775.2015.1060865
Ghorbanzadeh, D., Shabbir, M. S., Mahmood, A., & Kazemi, E. (2021). Investigating the role of experience quality in predicting destination image, perceived value, satisfaction, and behavioural intentions: a case of war tourism. Current Issues in Tourism, 24(21), 3090–3106. https://doi.org/10.1080/13683500.2020.1863924
Grundey, D. (2008). Applying sustainability principles in the economy. Technological and Economic Development of Economy, 14(2), 101–106. https://doi.org/10.3846/1392-8619.2008.14.101-106
Gurova, O. (2019). Patriotism as creative (Counter-)conduct of russian fashion designers. Research in Consumer Behavior, 20, 151–168. https://doi.org/10.1108/S0885-211120190000020015
Henderson, J. C. (2005). Exhibiting cultures: Singapore's Asian civilisations museum. International Journal of Heritage Studies, 11(3), 183–195. https://doi.org/10.1080/13527250500160484
Herbert, D. (2017). Literary places, tourism and the heritage experience. The Heritage Tourist Experience: Critical Essays, Volume Two, 28(2), 101–122. https://doi.org/10.4324/9781315239248-14
Hsieh, C., Park, S. H., & Hitchcock, M. (2015). Asia Pacific Journal of Tourism Research Examining the Relationships among Motivation , Service Quality and Loyalty : The case of the National Museum of Natural Science. Asia Pacific Journal of Tourism Research, (April), 37–41. https://doi.org/10.1080/10941665.2015.1013143
Hussein, A. S., Hapsari, R. D. V., & Yulianti, I. (2018). Experience quality and hotel boutique customer loyalty: Mediating role of hotel image and perceived value. Journal of Quality Assurance in Hospitality and Tourism, 19(4), 442–459. https://doi.org/10.1080/1528008X.2018.1429981
Jeffreys, E. (2018). Curating philanthropy and socialist governance: the Chinese Charity museum. Museums and Social Issues, 13(2), 78–93. https://doi.org/10.1080/15596893.2019.1607086
Kai Xin, T., & Kim Lian Chan, J. (2013). A Study of Tour Operators' Motivation and Views on Responsible Rural Tourism Development in Sabah, Malaysia. TEAM Journal of Hospitality and Tourism Malaysia. TEAM Journal of Hospitality and Tourism, 10(101), 17–31.
Kim, Y., Yim, K., & Ko, Y. J. (2013). Consumer patriotism and response to patriotic advertising: comparison of international vs. national sport events. International Journal of Sports Marketing and Sponsorship, 14(3), 74–96. https://doi.org/10.1108/ijsms-14-03-2013-b006
Kirshenblatt-Gimblett, B. (2015). Inside the Museum: Curating between hope and despair: POLIN Museum of the History of Polish Jews. East European Jewish Affairs, 45(2–3), 215–235. https://doi.org/10.1080/13501674.2015.1070636
Kwon, C. L. (2020). Sexual Violence, Imperialism, and Museum Activism: The Case of the War & Women's Human Rights Museum. Museum International, 72(1–2), 42–53. https://doi.org/10.1080/13500775.2020.1743056
Lim, W. M., Yong, J. L. S., & Suryadi, K. (2014). Consumers' Perceived Value and Willingness to Purchase Organic Food. Journal of Global Marketing, 27(5), 298–307. https://doi.org/10.1080/08911762.2014.931501
Loureiro, S. M. C. (2014). The role of the rural tourism experience economy in place attachment and behavioral intentions. International Journal of Hospitality Management, 40, 1–9. https://doi.org/10.1016/j.ijhm.2014.02.010
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