Focus:
The JBMP (Jurnal Bisnis, Manajemen & Perbankan) aims to facilitate scholars, researchers, and lecturers in publishing original research articles and review articles. The journal provides a platform for sharing significant and innovative findings in the field of business, management, and banking.

Scope:
The journal covers a wide range of topics within management science, including but not limited to:

1. 1. Marketing Management:

      • Strategies and practices in marketing
      • Consumer behavior and market research
      • Digital marketing and advertising

   2. Finance Management:

      • Financial planning and analysis
      • Investment strategies and portfolio management
      • Corporate finance and financial markets

   3. Human Resources Management:

      • Talent acquisition and workforce planning
      • Employee development and performance management
      • Organizational behavior and leadership