Investigating Employee Satisfaction and Corporate Performance: Mining From Employer Branding Menyelidiki Kepuasan Karyawan dan Kinerja Perusahaan: Menambang dari Pencitraan Merek Perusahaan
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Published:
Apr 16, 2024
Keywords:
Employee Satisfaction, Data Mining, Salary and Benefits, Work-life Balance, Career Development
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Abstract
This study investigates the relationship between employee satisfaction and corporate performance using data mining techniques on anonymous employee feedback. The study tries to determine how employee satisfaction affects company performance. Textual analysis of employee reviews was carried out using a data mining approach in order to find relationships between satisfaction and performance. The investigation highlighted major employee satisfaction elements such as salary and benefits, work-life balance, workload, career development, and management, all of which have a significant impact on business success. Interestingly, work-life balance and workload were found to be negatively correlated with performance. These findings offer useful insights for employer branding efforts, underlining the need of addressing certain components of employee happiness in order to improve overall corporate performance.
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Copyright (c) 2024 Muhammad Izharuddin, Faizal Susilo Hadi
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
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Azegele, M. (2021). The Mediating Effect of Human Resource Management Practice on the Relationship between Corporate Governance and Organizational Performance of Insurance Companies in Kenya. Journal of Human Resource &Leadership.
Azhar, A., Rehman, N., Majeed, N., & Bano, S. (2024). Employer branding: A strategy to enhance organizational performance. International Journal of Hospitality Management, 116, 103618.
Baek, H., & Park, Y. (2019). Employee's Discontent Text Analysis on Anonymous Company Review Web and Suggestions for Discontent Resolve. The Journal of the Korean Institute of Information and Communication Engineering, 23, 357-364.
Balaji, T. K., Annavarapu, C. S. R., & Bablani, A. (2021). Machine learning algorithms for social media analysis: A survey. Computer Science Review, 40, 100395.
Benito-Osorio, D., Muñoz-Aguado, L., & Villar, C. (2014). The Impact of Family and Work-Life Balance Policies on the Performance of Spanish Listed Companies.
Berliana, M., Siregar, N., & Gustian, H. D. (2018). The model of job satisfaction and employee performance. International Review of Management and Marketing, 8(6), 41.
Bhagwat, T.A. (2006). Performance appraisal impact on employee career development and performance: A longitudinal study.
Bharadwaj, S. (2024). How the interplay of social media usage and online reviews generate intention to apply for a job vacancy: an employer branding-based agenda. Management Research Review, 47(3), 441-463.
Buccoliero, L., Bellio, E., Crestini, G., & Arkoudas, A. (2020). Twitter and politics: Evidence from the U.S. presidential elections 2016. Journal of Marketing Communications, 26(1), 88-114.
Chen, H., Chiang, R. H., & Storey, V. C. (2012). Business intelligence and analytics: From big data to big impact. MIS Quarterly, 1165-1188.
Chi, C. G., & Gursoy, D. (2009). Employee satisfaction, customer satisfaction, and financial performance: An empirical examination. International journal of hospitality management, 28(2), 245-253.
DiMaggio, P. (2015). Adapting computational text analysis to social science (and vice versa). Big Data & Society, 2(2), 2053951715602908.
Dugardin, F. A., & Ginglinger, E. (2019). Gender pay gap, labor unions and firm performance. Université Paris-Dauphine Research Paper, (3519647).
Edmans, A. (2011). Does the stock market fully value intangibles? Employee satisfaction and equity prices. Journal of Financial Economics, 101(3), 621-640.
Erkutlu, H.V., & Chafra, J.B. (2022). Organizational Behavior: Theory, Concepts and Practice. Akademisyen Kitabevi
Filbeck, G., Zhao, X., & Warnaka, M. (2022). Glassdoor's best places to work internationally: Are they best for shareholders?. International Journal of Finance & Economics, 27(4), 4350-4363.
García-Buades, M. E., Peiró, J. M., Montañez-Juan, M. I., Kozusznik, M. W., & Ortiz-Bonnín, S. (2020). Happy-productive teams and work units: A systematic review of the 'happy-productive worker thesis'. International journal of environmental research and public health, 17(1), 69.
Githuku, G.K., Kinyua, G., & Muchemi, A. (2022). Learning Organization Culture and Firm Performance: A Review of Literature. International Journal of Managerial Studies and Research.
Govindarasu, V. (2021). Analyzing and Predicting Covid-19 Dataset in India using Data Mining with Regression Analysis. International Research Journal on Advanced Science Hub, 3(Special Issue 7S), 91-95.
Guiso, L., Sapienza, P., & Zingales, L. (2015). The value of corporate culture. Journal of Financial Economics, 117(1), 60-76.
Gupta, S., Vasa, S. R., & Sehgal, P. (2024). Mapping the experiences of work-life balance: implications for the future of work. Journal of Asia Business Studies,
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Karami, A., Lundy, M., Webb, F., & Dwivedi, Y. K. (2020). Twitter and research: A systematic literature review through text mining. IEEE access, 8, 67698-67717.
Krishna, S. V., & Kumar, R. K. (2022). Impact of Talent Management on Employee Performance and Retention. International Journal of Scientific Research in Engineering and Management.
Kuepper, D. M., Klein, K., & Voelckner, F. (2021). Gamifying employer branding: An integrating framework and research propositions for a new HRM approach in the digitized economy. Human Resource Management Review, 31(1), 100686.
Lakshitha, W. R., & Perera, H. A. P. L. (2016). Impact of corporate social responsibility on firm financial performance: evidence from the listed manufacturing companies in Sri Lanka.
Larasati, N. R. D. M., Luturlean, B. S., Saragih, R., & Fakhri, M. (2023, December). Big data analytics performance from employee point of view. In International Conference on Mathematical and Statistical Physics, Computational Science, Education and Communication (ICMSCE 2023) (Vol. 12936, pp. 430-438). SPIE.
Lassen, N. B., Madsen, R., & Vatrapu, R. (2014, September). Predicting iphone sales from iphone tweets. In 2014 IEEE 18th International Enterprise Distributed Object Computing Conference (pp. 81-90). IEEE.
Lorentzon, J. I., Fotoh, L. E., & Mugwira, T. (2023). Remote auditing and its impacts on auditors' work and work-life balance: auditors' perceptions and implications. Accounting Research Journal, 37(1): 1-18.
Malik, S. Y., Hayat Mughal, Y., Azam, T., Cao, Y., Wan, Z., Zhu, H., & Thurasamy, R. (2021). Corporate social responsibility, green human resources management, and sustainable performance: is organizational citizenship behavior towards environment the missing link?. Sustainability, 13(3), 1044.
Moniz, A. (2017). Inferring employees' social media perceptions of corporate culture and the link to firm value. Available at SSRN 2768091.
Mowday, R. T., & Sutton, R. I. (1993). Organizational behavior: Linking individuals and groups to organizational contexts. Annual review of psychology, 44(1), 195-229.
Naibaho, E.A., & Mayayogini, N.M. (2023). The Impact of Risk Management on Firm Performance: Corporate Governance as Moderating Variable. Media Ekonomi dan Manajemen.
Nguyen, D. T., Hoang, T. G., & Tran, H. G. (2022). Help or hurt? The impact of ESG on firm performance in S&P 500 non-financial firms. Australasian Accounting, Business and Finance Journal, 16(2), 91-102.
Presthus, R. V. (1958). Toward a theory of organizational behavior. Administrative Science Quarterly, 48-72.
Raghuram, S. (2021). Remote work implications for organisational culture. Work from home: Multi-level Perspectives on The New Normal, 147-163.
Raharjo, K., & Achmad Rinaldo Fernandes, A. (2018). The influence of organizational culture and job design on job commitment and human resource performance. Journal of Organizational Change Management, 31(7), 1346-1367.
Salloum, S. A., Al-Emran, M., Monem, A. A., & Shaalan, K. (2017). A survey of text mining in social media: Facebook and Twitter perspectives. Advances in Science, Technology and Engineering Systems Journal, 2(1), 127-133.
Shahid, D., Waris, M., Saqib, M., & Asif, M. (2004). Impact of the Risk Management and Corporate Governance on Firm Performance: Evidence from Pakistan. IOSR Journal of Business and Management, 21(12), 75-83.
Shouman, L., Vidal-Suñé, A., & Alarcón Alarcón, A. (2022). Impact of work-life balance on firm innovativeness: The different strategies used by male and female bosses. Administrative Sciences, 12(3), 115.
Siamsa, S., & Aprilius, A. (2023). Workload and Work Stress in Affecting Employee Performance. Technium Soc. Sci. J., 49, 389.
Siripipatthanakul, S., Jaipong, P., Limna, P., Sitthipon, T., Kaewpuang, P., & Sriboonruang, P. (2022). The impact of talent management on employee satisfaction and business performance in the digital economy: A qualitative study in Bangkok, Thailand. Advance Knowledge for Executives, 1(1), 1-17.
Siswadi, S. R. N., Muis, M., Thamrin, Y., Russeng, S. S., Naiem, F., & Manyullei, S. (2024). The Effects of Work Stress and Workload on Job Satisfaction With its Impact on Employee Performance at P.T. Industrial Kapal Indonesia (Persero). Journal of Law and Sustainable Development, 12(1), e3023-e3023.
Srinivas, D. Y., & Sumaja, M. (2020). Organizational Culture and H.R. Practices Impact on Firm Performance. International Journal in Management Research and Social Science (IJMRSS), 7(3).
Strychalska-Rudzewicz, A., & Rudzewicz, A. (2021). The Impact of Organizational Innovativeness on Firm Performance in Poland: The Moderating Role of Innovation Culture. European Research Studies Journal.
Styśko-Kunkowska, M. A., & Kwinta, Z. (2020). Choice between salary and employer brand: The roles of materialism and inclination to develop an identity-motives-based relationship with an employer brand. Frontiers in psychology, 11, 555.
SuryaNarayana, G., Kolli, K., Ansari, M. D., & Gunjan, V. K. (2021). A traditional analysis for efficient data mining with integrated association mining into regression techniques. In ICCCE 2020: Proceedings of the 3rd International Conference on Communications and Cyber Physical Engineering (pp. 1393-1404). Springer Singapore.
Sydorenko, V., Rychok, Y., & Oladko, M. (2022). Method for Evaluation the Pattern of Internet Service Customers Based on Stylometric Analysis Oof their Text Content. 2022 IEEE 4th International Conference on Modern Electrical and Energy System (MEES), 01-06.
Tijani, A. (2013). The Impact of Internal Environment of Working on the firm's performance. International Journal of Management and Information Technology, 7, 1166-1175.
Tumasjan, A., Kunze, F., Bruch, H., & Welpe, I. M. (2020). Linking employer branding orientation and firm performance: Testing a dual mediation route of recruitment efficiency and positive affective climate. Human Resource Management, 59(1), 83-99.
Wang, Y., & Xu, W. (2018). Leveraging deep learning with LDA-based text analytics to detect automobile insurance fraud. Decision Support Systems, 105, 87-95.
Winchester, C. (2019). The Effect of Two Types of Workload Assignment on Productivity, Performance, and Stress.
Zeng, R. (2023, August). Research on Online Learning Behavior and Learning Effectiveness of College English by Data Mining and Regression Analysis Based on SPOC. In 2023 IEEE 6th International Conference on Knowledge Innovation and Invention (ICKII) (pp. 575-579). IEEE.
Zhang, T., Li, Y., & Hou, D. (2022). Has the Resignation of Independent Directors Holding Government Positions Improved Firm Performance?-A Quasi-Natural Experiment From China. Frontiers in psychology, 12, 825366.
Zhou, W., & Duan, W. (2015). An empirical study of how third-party websites influence the feedback mechanism between online word-of-mouth and retail sales. Decision Support Systems, 76, 14-23.
Ahmad, M. R., & Raja, R. (2021). Employee job satisfaction and business performance: the mediating role of organizational commitment. Vision, 25(2), 168-179.
AlBattat, A. R. S., & Som, A. P. M. (2013). Employee dissatisfaction and turnover crises in the Malaysian hospitality industry. International Journal of Business and Management, 8(5), 62.
Aldousari, A. A., Robertson, A., Yajid, M. S. A., & Ahmed, Z. U. (2017). Impact of employer branding on organization's performance. Journal of transnational management, 22(3), 153-170.
Azegele, M. (2021). The Mediating Effect of Human Resource Management Practice on the Relationship between Corporate Governance and Organizational Performance of Insurance Companies in Kenya. Journal of Human Resource &Leadership.
Azhar, A., Rehman, N., Majeed, N., & Bano, S. (2024). Employer branding: A strategy to enhance organizational performance. International Journal of Hospitality Management, 116, 103618.
Baek, H., & Park, Y. (2019). Employee's Discontent Text Analysis on Anonymous Company Review Web and Suggestions for Discontent Resolve. The Journal of the Korean Institute of Information and Communication Engineering, 23, 357-364.
Balaji, T. K., Annavarapu, C. S. R., & Bablani, A. (2021). Machine learning algorithms for social media analysis: A survey. Computer Science Review, 40, 100395.
Benito-Osorio, D., Muñoz-Aguado, L., & Villar, C. (2014). The Impact of Family and Work-Life Balance Policies on the Performance of Spanish Listed Companies.
Berliana, M., Siregar, N., & Gustian, H. D. (2018). The model of job satisfaction and employee performance. International Review of Management and Marketing, 8(6), 41.
Bhagwat, T.A. (2006). Performance appraisal impact on employee career development and performance: A longitudinal study.
Bharadwaj, S. (2024). How the interplay of social media usage and online reviews generate intention to apply for a job vacancy: an employer branding-based agenda. Management Research Review, 47(3), 441-463.
Buccoliero, L., Bellio, E., Crestini, G., & Arkoudas, A. (2020). Twitter and politics: Evidence from the U.S. presidential elections 2016. Journal of Marketing Communications, 26(1), 88-114.
Chen, H., Chiang, R. H., & Storey, V. C. (2012). Business intelligence and analytics: From big data to big impact. MIS Quarterly, 1165-1188.
Chi, C. G., & Gursoy, D. (2009). Employee satisfaction, customer satisfaction, and financial performance: An empirical examination. International journal of hospitality management, 28(2), 245-253.
DiMaggio, P. (2015). Adapting computational text analysis to social science (and vice versa). Big Data & Society, 2(2), 2053951715602908.
Dugardin, F. A., & Ginglinger, E. (2019). Gender pay gap, labor unions and firm performance. Université Paris-Dauphine Research Paper, (3519647).
Edmans, A. (2011). Does the stock market fully value intangibles? Employee satisfaction and equity prices. Journal of Financial Economics, 101(3), 621-640.
Erkutlu, H.V., & Chafra, J.B. (2022). Organizational Behavior: Theory, Concepts and Practice. Akademisyen Kitabevi
Filbeck, G., Zhao, X., & Warnaka, M. (2022). Glassdoor's best places to work internationally: Are they best for shareholders?. International Journal of Finance & Economics, 27(4), 4350-4363.
García-Buades, M. E., Peiró, J. M., Montañez-Juan, M. I., Kozusznik, M. W., & Ortiz-Bonnín, S. (2020). Happy-productive teams and work units: A systematic review of the 'happy-productive worker thesis'. International journal of environmental research and public health, 17(1), 69.
Githuku, G.K., Kinyua, G., & Muchemi, A. (2022). Learning Organization Culture and Firm Performance: A Review of Literature. International Journal of Managerial Studies and Research.
Govindarasu, V. (2021). Analyzing and Predicting Covid-19 Dataset in India using Data Mining with Regression Analysis. International Research Journal on Advanced Science Hub, 3(Special Issue 7S), 91-95.
Guiso, L., Sapienza, P., & Zingales, L. (2015). The value of corporate culture. Journal of Financial Economics, 117(1), 60-76.
Gupta, S., Vasa, S. R., & Sehgal, P. (2024). Mapping the experiences of work-life balance: implications for the future of work. Journal of Asia Business Studies,
Hosain, S. (2015). Adoption of Proper HRM Practices: A Technique for Retaining Employees and Increasing Firm Performance?. Scholar Journal of Business and Social Science, 1(1), 1-14.
Huang, M., Li, P., Meschke, F., & Guthrie, J. P. (2015). Family firms, employee satisfaction, and corporate performance. Journal of Corporate Finance, 34, 108-127.
Huang, M., Li, P., Meschke, F., & Guthrie, J. P. (2015). Family firms, employee satisfaction, and corporate performance. Journal of corporate finance, 34, 108-127.
Jaharuddin, N. S., & Zainol, L. N. (2019). The impact of work-life balance on job engagement and turnover intention. The South East Asian Journal of Management, 13(1), 7.
Karami, A., Lundy, M., Webb, F., & Dwivedi, Y. K. (2020). Twitter and research: A systematic literature review through text mining. IEEE access, 8, 67698-67717.
Krishna, S. V., & Kumar, R. K. (2022). Impact of Talent Management on Employee Performance and Retention. International Journal of Scientific Research in Engineering and Management.
Kuepper, D. M., Klein, K., & Voelckner, F. (2021). Gamifying employer branding: An integrating framework and research propositions for a new HRM approach in the digitized economy. Human Resource Management Review, 31(1), 100686.
Lakshitha, W. R., & Perera, H. A. P. L. (2016). Impact of corporate social responsibility on firm financial performance: evidence from the listed manufacturing companies in Sri Lanka.
Larasati, N. R. D. M., Luturlean, B. S., Saragih, R., & Fakhri, M. (2023, December). Big data analytics performance from employee point of view. In International Conference on Mathematical and Statistical Physics, Computational Science, Education and Communication (ICMSCE 2023) (Vol. 12936, pp. 430-438). SPIE.
Lassen, N. B., Madsen, R., & Vatrapu, R. (2014, September). Predicting iphone sales from iphone tweets. In 2014 IEEE 18th International Enterprise Distributed Object Computing Conference (pp. 81-90). IEEE.
Lorentzon, J. I., Fotoh, L. E., & Mugwira, T. (2023). Remote auditing and its impacts on auditors' work and work-life balance: auditors' perceptions and implications. Accounting Research Journal, 37(1): 1-18.
Malik, S. Y., Hayat Mughal, Y., Azam, T., Cao, Y., Wan, Z., Zhu, H., & Thurasamy, R. (2021). Corporate social responsibility, green human resources management, and sustainable performance: is organizational citizenship behavior towards environment the missing link?. Sustainability, 13(3), 1044.
Moniz, A. (2017). Inferring employees' social media perceptions of corporate culture and the link to firm value. Available at SSRN 2768091.
Mowday, R. T., & Sutton, R. I. (1993). Organizational behavior: Linking individuals and groups to organizational contexts. Annual review of psychology, 44(1), 195-229.
Naibaho, E.A., & Mayayogini, N.M. (2023). The Impact of Risk Management on Firm Performance: Corporate Governance as Moderating Variable. Media Ekonomi dan Manajemen.
Nguyen, D. T., Hoang, T. G., & Tran, H. G. (2022). Help or hurt? The impact of ESG on firm performance in S&P 500 non-financial firms. Australasian Accounting, Business and Finance Journal, 16(2), 91-102.
Presthus, R. V. (1958). Toward a theory of organizational behavior. Administrative Science Quarterly, 48-72.
Raghuram, S. (2021). Remote work implications for organisational culture. Work from home: Multi-level Perspectives on The New Normal, 147-163.
Raharjo, K., & Achmad Rinaldo Fernandes, A. (2018). The influence of organizational culture and job design on job commitment and human resource performance. Journal of Organizational Change Management, 31(7), 1346-1367.
Salloum, S. A., Al-Emran, M., Monem, A. A., & Shaalan, K. (2017). A survey of text mining in social media: Facebook and Twitter perspectives. Advances in Science, Technology and Engineering Systems Journal, 2(1), 127-133.
Shahid, D., Waris, M., Saqib, M., & Asif, M. (2004). Impact of the Risk Management and Corporate Governance on Firm Performance: Evidence from Pakistan. IOSR Journal of Business and Management, 21(12), 75-83.
Shouman, L., Vidal-Suñé, A., & Alarcón Alarcón, A. (2022). Impact of work-life balance on firm innovativeness: The different strategies used by male and female bosses. Administrative Sciences, 12(3), 115.
Siamsa, S., & Aprilius, A. (2023). Workload and Work Stress in Affecting Employee Performance. Technium Soc. Sci. J., 49, 389.
Siripipatthanakul, S., Jaipong, P., Limna, P., Sitthipon, T., Kaewpuang, P., & Sriboonruang, P. (2022). The impact of talent management on employee satisfaction and business performance in the digital economy: A qualitative study in Bangkok, Thailand. Advance Knowledge for Executives, 1(1), 1-17.
Siswadi, S. R. N., Muis, M., Thamrin, Y., Russeng, S. S., Naiem, F., & Manyullei, S. (2024). The Effects of Work Stress and Workload on Job Satisfaction With its Impact on Employee Performance at P.T. Industrial Kapal Indonesia (Persero). Journal of Law and Sustainable Development, 12(1), e3023-e3023.
Srinivas, D. Y., & Sumaja, M. (2020). Organizational Culture and H.R. Practices Impact on Firm Performance. International Journal in Management Research and Social Science (IJMRSS), 7(3).
Strychalska-Rudzewicz, A., & Rudzewicz, A. (2021). The Impact of Organizational Innovativeness on Firm Performance in Poland: The Moderating Role of Innovation Culture. European Research Studies Journal.
Styśko-Kunkowska, M. A., & Kwinta, Z. (2020). Choice between salary and employer brand: The roles of materialism and inclination to develop an identity-motives-based relationship with an employer brand. Frontiers in psychology, 11, 555.
SuryaNarayana, G., Kolli, K., Ansari, M. D., & Gunjan, V. K. (2021). A traditional analysis for efficient data mining with integrated association mining into regression techniques. In ICCCE 2020: Proceedings of the 3rd International Conference on Communications and Cyber Physical Engineering (pp. 1393-1404). Springer Singapore.
Sydorenko, V., Rychok, Y., & Oladko, M. (2022). Method for Evaluation the Pattern of Internet Service Customers Based on Stylometric Analysis Oof their Text Content. 2022 IEEE 4th International Conference on Modern Electrical and Energy System (MEES), 01-06.
Tijani, A. (2013). The Impact of Internal Environment of Working on the firm's performance. International Journal of Management and Information Technology, 7, 1166-1175.
Tumasjan, A., Kunze, F., Bruch, H., & Welpe, I. M. (2020). Linking employer branding orientation and firm performance: Testing a dual mediation route of recruitment efficiency and positive affective climate. Human Resource Management, 59(1), 83-99.
Wang, Y., & Xu, W. (2018). Leveraging deep learning with LDA-based text analytics to detect automobile insurance fraud. Decision Support Systems, 105, 87-95.
Winchester, C. (2019). The Effect of Two Types of Workload Assignment on Productivity, Performance, and Stress.
Zeng, R. (2023, August). Research on Online Learning Behavior and Learning Effectiveness of College English by Data Mining and Regression Analysis Based on SPOC. In 2023 IEEE 6th International Conference on Knowledge Innovation and Invention (ICKII) (pp. 575-579). IEEE.
Zhang, T., Li, Y., & Hou, D. (2022). Has the Resignation of Independent Directors Holding Government Positions Improved Firm Performance?-A Quasi-Natural Experiment From China. Frontiers in psychology, 12, 825366.
Zhou, W., & Duan, W. (2015). An empirical study of how third-party websites influence the feedback mechanism between online word-of-mouth and retail sales. Decision Support Systems, 76, 14-23.